The 2026 Milano Cortina Winter Olympic Games kicked off to a solid ratings start with its opening ceremony reaching 21.4 million viewers, a 34% uptick from the 2022 Beijing Winter Olympics.
U.S. short-track speed skaters look to get back on the podium at the 2026 Milano Cortina Winter Olympics after being shut out ...
The 21-year-old Ilia Malinin was heard on a hot mic lamenting his lack of Olympic experience and how it affected him at the 2026 Games.
With over 3,200 hours and 116 events of coverage across NBC's platforms, the Milan Cortina Olympics became the most-watched ...
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Milan Cortina Olympics were most-watched Winter Games since 2014 with 96% more viewers than Beijing
The Milan Cortina Olympics averaged 23.5 million viewers in the United States, making them the most-watched Winter Games since 2014 with a 96% larger audience than the Beijing Games four years ago.
A more favorable time-zone difference and more favorable counting methods have NBC touting Winter Olympic viewership from Italy that paces well ahead of the Beijing Games four years ago. According to ...
MILAN-Four years ago, in the overhang of the COVID-19 pandemic, the 2022 Beijing Winter Olympics took place in a hard lockdown. My media colleagues and I were physically padlocked into our hotel every ...
The saying “Let the Games begin!” first applied to the Winter Olympics in 1924. That was when the first official Olympic Games took place, representing the culmination of more than three decades of ...
NBC's Winter Olympics coverage averaged 23.5 million viewers throughout the games, according to THR. This amounts to almost ...
Tens of millions tuned in to watch the Winter Olympics on NBC every day, making it the most-watched Games on the channel since 2014 ...
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